According to the 2022 Global Wellness Institute data
the Healthy Eating, Nutrition, and Weight Loss sector leads Indonesia's wellness economy with a value of $13.934 billion, followed by the Personal Care and Beauty sector at $7.630 billion. Although the Physical Activity sector is smaller, physical activity still plays a significant role. Referring to the Journal of Management and Innovation Entrepreneurship (JMIE), the Indonesian beauty industry has grown rapidly, with an increase of more than 20% in 2023. These two data points reflect the high public interest in self-care and health products, as well as the large business prospects of the beauty industry.
5000+
Trade Visitors
172
Exhibiting Brands
30+
Experts Sharing
Discover Top Business Opportunities and Insights
Step into the spotlight at BWB Expo! Forge powerful partnerships, captivate your audience, and unlock endless opportunities to elevate your brand to new heights.
Showcase Your Products
Present your products directly to buyers and visitors, conduct interactive demonstrations, and highlight attractive offers from your product range.
Market Insights
Gain valuable access to market research and the latest trends, helping you understand consumer preferences and stay ahead in a competitive market.
The Ultimate Wellness
and Beauty Experience
Enjoy business matching, innovative products, and engaging content—all to elevate your wellness and beauty journey.
Build Relationships
Interact and establish connections with buyers and visitors from Indonesia and various countries across Asia.
Access to Media Exposure
Take advantage of media coverage starting from the pre-event, during the event, and the post-event, which will boost your brand's profile and reach a wider audience.
