Denpasar, Bali – May 7, 2025 – The organizing committee of the Bali Wellness and Beauty Expo 2025 (BWB Expo 2025) met with Prof. Dr. Ir. Tjok. Oka Artha Ardhana Sukawati, M.Si., Chairman of the Indonesian Hotel and Restaurant Association (PHRI) Bali, on Wednesday, May 7, 2025, at the PHRI Bali Office in Denpasar.
The purpose of the meeting was to establish synergy between tourism stakeholders and event organizers in promoting Bali’s wellness and beauty sector—an increasingly important draw for both domestic and international travelers.
Prof. Tjok. Oka welcomed the BWB Expo 2025 team and expressed full support for the event, which is scheduled to take place on June 27–29, 2025 at the Bali Beach Convention Center, located within The Sanur Special Economic Zone.
During the audience, the committee presented its vision, event program, and strategic role in advancing wellness tourism, a rapidly growing sector that offers strong potential to attract high-value visitors to the island.
“We hope PHRI Bali will actively support the expo by sharing information through its extensive network of hotels and restaurants,” said a representative of the BWB Expo 2025 team. “This collaboration is crucial in building a resilient and sustainable tourism ecosystem in Bali.”
BWB Expo 2025 is set to become a premier platform connecting wellness industry professionals, beauty product providers, and health-conscious travelers from across Indonesia and abroad. The event aims to inspire a holistic approach to self-care and healthy living while reinforcing Bali’s position as a global wellness destination.